Application of Environmentally Friendly Concepts in Sustainable Technology: A Conceptual Study as a Guide for Researchers
DOI:
https://doi.org/10.38035/gijes.v2i2.205Keywords:
Environmentally Friendly, Technological ConceptAbstract
This study raises environmental and sustainability issues. This research consists of several parts. First, the literature review focuses on orientation towards the application of environmentally friendly concepts in the use of sustainable technology. Second, the research model and propositions developed in this study are based on a literature review of previous studies, such as the relationship between environmentally friendly orientation towards green innovation and green competitive advantage, as well as the relationship between green innovation. Furthermore, the application of environmentally friendly concepts is explored and linked to the use of sustainable technology. Where in the context of an environmentally friendly orientation strategy, companies have an important role in being aware and encouraged to produce environmentally friendly products to build sustainable competitive advantages in the long term. Thus, this study also shows that environmentally friendly product innovation and environmentally friendly competitive advantages are important strategies for reducing environmentally friendly organizational behavior.
References
Alamsyah, D., Othman, N., Bakri, M., Udjaja, Y., & Aryanto, R. (2021). Green awareness through environmental knowledge and perceived quality. Management Science Letters, 11(1), 271-280.
Ali, H., & Limakrisna, N. (2013). Metodologi penelitian (petunjuk praktis untuk pemecahan masalah bisnis, penyusunan skripsi, tesis, dan disertasi). Deeppublish: Yogyakarta.
Alkhatib, S., Kecskés, P., & Keller, V. (2023). Green Marketing in the Digital Age: A Systematic Literature Review. Sustainability, 15(16), 12369.
AlQershi, N. A., Mokhtar, S. S. M., & Abas, Z. B. (2022). CRM dimensions and performance of SMEs in Yemen: the moderating role of human capital. Journal of Intellectual Capital, 23(3), 516-537.
Aziz, A., Rahman, H., Rahim, R., Lukito, H., & Syafrizal, S. (2023). Pengaruh Online Shopping terhadap Peningkatan Kinerja Green Marketing pada Kaum Milenial di Beberapa Kota Besar. Owner: Riset dan Jurnal Akuntansi, 7(2), 1294-1309.
Bogusz, M., Matysik-Pejas, R., Krasnod?bski, A., & Dzieka?ski, P. (2021). The concept of zero waste in the context of supporting environmental protection by consumers. Energies, 14(18), 5964.
Cuc, L. D., Pelau, C., Szentesi, S. G., & Sanda, G. (2022). The Impact Of Green Marketing On The Consumers'intention To Buy Green Products In The Context Of The Green Deal. Amfiteatru economic, 24(60), 330-345.
Cuc, L. D., Rad, D., Mana?e, D., Szentesi, S. G., Dicu, A., Pantea, M. F., ... & Bâtc?-Dumitru, G. C. (2023). Representations of the Smart Green Concept and the Intention to Implement IoT in Romanian Real Estate Development. Sustainability, 15(10), 7777.
Dangelico, R. M., & Vocalelli, D. (2017). “Green Marketing”: An analysis of definitions, strategy steps, and tools through a systematic review of the literature. Journal of Cleaner production, 165, 1263-1279.
Dhawan, K., Tookey, J. E., GhaffarianHoseini, A., & GhaffarianHoseini, A. (2022). Greening construction transport as a sustainability enabler for New Zealand: a research framework. Frontiers in Built Environment, 8, 871958.
Du, K., & Li, J. (2019). Towards a green world: How do green technology innovations affect total-factor carbon productivity. Energy Policy, 131, 240-250.
Garza-Reyes, J. A., Villarreal, B., Kumar, V., & Molina Ruiz, P. (2016). Lean and green in the transport and logistics sector–a case study of simultaneous deployment. Production Planning & Control, 27(15), 1221-1232.
Gheorghe, G., Tudorache, P., & Ro?ca, I. M. (2023). The Contribution of Green Marketing in the Development of a Sustainable Destination through Advanced Clustering Methods. Sustainability, 15(18), 13691.
Gryshchenko, O., Babenko, V., Bilovodska, O., Voronkova, T., Ponomarenko, I., & Shatskaya, Z. (2022). Green tourism business as marketing perspective in environmental management. Global Journal of Environmental Science and Management.
Ha, M. T. (2022). Greenwash and green brand equity: The mediating role of green brand image, green satisfaction, and green trust, and the moderating role of green concern. Plos One, 17(11), e0277421.
Hamid, S., Skinder, B. M., & Bhat, M. A. (2020). Zero waste: A sustainable approach for waste management. In Innovative waste management technologies for sustainable development (pp. 134-155). IGI Global.
Hasan, Ali. (2015). Tourism marketing. Media Pressindo.
Hasan, M. M., Nekmahmud, M., Yajuan, L., & Patwary, M. A. (2019). Green business value chain: A systematic review. Sustainable Production and Consumption, 20, 326-339.
Hassan, T., Khan, Y., Safi, A., Chaolin, H., Wahab, S., Daud, A., & Tufail, M. (2023). Green financing strategy for low-carbon economy: The role of high-technology imports and institutional strengths in China. Journal of Cleaner Production, 415, 137859.
Hernandez, A. A., Escolano, V. J. C., Juanatas, R. A., & Elvambuena, M. D. E. (2022, May). Green logistics in small and medium enterprises for sustainable development: A developing country perspective. In 2022 7th International Conference on Business and Industrial Research (ICBIR) (pp. 401-405). IEEE.
Ibnou-Laaroussi, S., Rjoub, H., & Wong, W. K. (2020). Sustainability of green tourism among international tourists and its influence on the achievement of green environment: Evidence from North Cyprus. Sustainability, 12(14), 5698.
Jamira, A., & Yandi, A. (2019). Peran Customer Value dalam Memediasi Green Marketing terhadap Keputusan Pembelian Mobil Low Cost Green Car (LCGC) di Kota Jambi. J-MAS (Jurnal Manajemen dan Sains), 4(2), 392-402.
Kassaye, W. (2001). Green dilemma. Marketing Intelligence & Planning, 19(6), 444-455.
Kaur, B., Gangwar, V. P., & Dash, G. (2022). Green marketing strategies, environmental attitude, and green buying intention: A multi-group analysis in an emerging economy context. Sustainability, 14(10), 6107.
Lin, C. Y. Y., & Chen, M. Y. C. (2007). Does innovation lead to performance? An empirical study of SMEs in Taiwan. Management research news, 30(2), 115-132.
Lin, R. J., Tan, K. H., & Geng, Y. (2013). Market demand, green product innovation, and firm performance: evidence from Vietnam motorcycle industry. Journal of Cleaner Production, 40, 101-107.
Martins, A. (2022). Green marketing and perceived SME profitability: the meditating effect of green purchase behaviour. Management of Environmental Quality: An International Journal, 33(2), 281-299.
Masrom, N. R., Abd Rahman, N. A., & Daut, B. A. T. (2018). Industrial solid waste management for better green supply chain: barriers and motivation. International Journal of Human and Technology Interaction (IJHaTI), 2(1), 97-106.
Mustapi?, M., Trstenjak, M., Greguri?, P., & Opetuk, T. (2023). Implementation and Use of Digital, Green and Sustainable Technologies in Internal and External Transport of Manufacturing Companies. Sustainability, 15(12), 9557.
Nassani, A. A., Hussain, H., Condrea, E., Grigorescu, A., Yousaf, Z., & Haffar, M. (2023). Zero Waste Management: Investigation of Green Technology, the Green Supply Chain, and the Moderating Role of CSR Intentions. Sustainability, 15(5), 4169.
Noviardy, A., & Mellita, D. (2014). Implementasi green marketing pada usaha kecil menengah di Kota Palembang.
Nuryakin, N., & Maryati, T. (2022). Do green innovation and green competitive advantage mediate the effect of green marketing orientation on SMEs’ green marketing performance?. Cogent Business & Management, 9(1), 2065948.
Panci?, M., Serdaruši?, H., & ?u?i?, D. (2023). Green Marketing and Repurchase Intention: Stewardship of Green Advertisement, Brand Awareness, Brand Equity, Green Innovativeness, and Brand Innovativeness. Sustainability, 15(16), 12534.
Parnell, J. A., Long, Z., & Lester, D. (2015). Competitive strategy, capabilities and uncertainty in small and medium sized enterprises (SMEs) in China and the United States. Management Decision, 53(2), 402-431.
Rusyani, E., Lavuri, R., & Gunardi, A. (2021). Purchasing eco-sustainable products: Interrelationship between environmental knowledge, environmental concern, green attitude, and perceived behavior. Sustainability, 13(9), 4601.
Sana, S. S. (2020). Price competition between green and non green products under corporate social responsible firm. Journal of retailing and consumer services, 55, 102118.
Saniuk, S., Grabowska, S., & Straka, M. (2022). Identification of social and economic expectations: Contextual reasons for the transformation process of Industry 4.0 into the Industry 5.0 concept. Sustainability, 14(3), 1391.
Shah, S., Venkatramanan, V., & Prasad, R. (Eds.). (2019). Sustainable green technologies for environmental management (pp. 255-269). Singapore: Springer.
Shahzad, M., Qu, Y., Rehman, S. U., & Zafar, A. U. (2022). Adoption of green innovation technology to accelerate sustainable development among manufacturing industry. Journal of Innovation & Knowledge, 7(4), 100231.
Sibanda, K., Hove-Sibanda, P., & Mukarumbwa, P. (2018). Greening up in logistics: Managerial perceptions of small and medium-sized enterprises on sustainability in Zimbabwe. TD: The Journal for Transdisciplinary Research in Southern Africa, 14(1), 1-13.
Trivellas, P., Malindretos, G., & Reklitis, P. (2020). Implications of green logistics management on sustainable business and supply chain performance: evidence from a survey in the greek agri-food sector. Sustainability, 12(24), 10515.
Wearing, S., & Neil, J. (2009). Ecotourism: Impacts, potentials and possibilities?. Routledge.
Young, C. Y., Ni, S. P., & Fan, K. S. (2010). Working towards a zero waste environment in Taiwan. Waste Management & Research, 28(3), 236-244.
Yu, Z., Waqas, M., Tabish, M., Tanveer, M., Haq, I. U., & Khan, S. A. R. (2022). Sustainable supply chain management and green technologies: a bibliometric review of literature. Environmental Science and Pollution Research, 29(39), 58454-58470.
Zhang, G., Gao, Y., & Li, G. (2023). Research on Digital Transformation and Green Technology Innovation—Evidence from China’s Listed Manufacturing Enterprises. Sustainability, 15(8), 6425.
Zhu, Q., & Sarkis, J. (2016). Green marketing and consumerism as social change in China: Analyzing the literature. International Journal of Production Economics, 181, 289-302.
Zhu, Y., Zhang, H., Siddik, A. B., Zheng, Y., & Sobhani, F. A. (2023). Understanding Corporate Green Competitive Advantage through Green Technology Adoption and Green Dynamic Capabilities: Does Green Product Innovation Matter?. Systems, 11(9), 461.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2024 Juvinal Ximenes Guterres, Eko Suprapto
![Creative Commons License](http://i.creativecommons.org/l/by/4.0/88x31.png)
This work is licensed under a Creative Commons Attribution 4.0 International License.
Copyright:
Authors who publish their manuscripts in this journal agree to the following conditions:
- Copyright in each article belongs to the author.
- The author acknowledges that Greenation International Journal of Engineering Science (GIJES) has the right to be the first to publish under a Creative Commons Attribution 4.0 International license (Attribution 4.0 International CC BY 4.0).
- Authors can submit articles separately, arrange the distribution of non-exclusive manuscripts that have been published in this journal to other versions (for example, sent to the author's institutional repository, publication in books, etc.), acknowledging that the manuscript has been published for the first time in GIJES.